Dustin Rippetoe LLC
Independent · Fiduciary · Registered Investment Adviser

Built for builders.

Independent, fiduciary wealth advice for real estate developers, business owners, and families navigating what comes next.

We aren't owned by a bank, a brokerage, or a product company — so our advice answers to one party: you.

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Our Approach

Three commitments.

The principles behind how we work for the households we serve.

  • Independent & FiduciaryWe're not owned by a bank, a brokerage, or a product company. As a fiduciary, our only obligation is to the people we serve — always.
  • Advice, Not ProductsOur fee is paid for advice, not for selling any products. That independence is what lets the advice tell the truth — even when the truth is to do nothing.
  • Built Around Your LifeSecurities are one part of a life's work, not the center of it. We start with your whole picture — business, family, and what you're building toward.
Who We Serve

For what you've built — and what comes next.

We work with people whose financial lives are bigger than a brokerage account.

001

Business Owners & Entrepreneurs

You've built something real. We help you align what you own and build with the life and legacy you're working toward.

002

A Sale or Liquidity Event

When a business sells or wealth becomes liquid, the decisions get bigger. We bring structure and a clear next step.

003

Families & the Next Generation

For families holding concentrated or illiquid assets — including real estate — and preparing to pass on what matters.

What We Do

Two ways we help.

We advise and oversee — we never hold your money.

Manage

Investment Management

Professionally managed model portfolios built around your goals, time horizon, and capacity for risk, held at an independent custodian. We advise and oversee; we never hold your money.

Plan

Wealth Strategy

A paid planning engagement, priced as a service — not a cut of your assets. We bring the pieces of your financial life into one coherent, executable plan.

How We Think About Markets

It follows from one belief: the future can't be forecast — so we don't try to.

01

Prepare, don't predict

We put little weight on market timing or forecasting. Our work is to build resilient plans designed to hold up across a wide range of futures, rather than bet on one.

02

Risk is about purpose

Risk isn't simply how much a portfolio moves — it's the chance that capital can't do what it was meant to do. We begin with what your money must accomplish.

03

Diversification is discipline

We don't believe anyone can reliably name every future winner. Diversification helps to keep you participating in long-term progress without depending on a forecast.

04

Stewardship, first and last

We see ourselves as stewards of capital, not only managers of investments — aligning your money with the purposes it exists to serve.

Investing involves risk, including possible loss of principal. No strategy — including diversification — assures a profit or protects against loss. This describes an investment philosophy and is not a guarantee of any outcome.

DR
The Advisor

Dustin Rippetoe

Principal Executive Officer, Chief Compliance Officer & Investment Adviser Representative

An MBA and entrepreneur, Dustin works with business owners and real estate developers, building layered, legacy-focused strategies that bring cash-flow priorities and business-transition planning into one executable plan. Having taken businesses of his own from concept to sale, he advises with an operator's perspective. He works with households in different seasons of business and life, and his manner is straightforward — plain-language guidance, honest tradeoffs, and clean next steps.

As a kidney transplant recipient, Dustin carries a particular appreciation for time, health, and legacy. He has been married for over two decades and is the father of a son who is too clever and too big to keep up with. In the early mornings, you're as likely to find him on a trail debating a podcaster in his headphones, swinging a kettlebell in a garage gym, or reading philosophy over an Americano.

Start a Conversation

Let's talk about what you're building.

A straightforward conversation about your goals and whether we're the right fit — no obligation.

Schedule a Call